Firstbase
Procurement partnerAbout
Firstbase is an IT asset management platform for globally distributed teams that manages the full device lifecycle from procurement and deployment through tracking, repair, retrieval, and disposal. The platform integrates with HRIS, MDM, and ITSM tools to automate physical operations, ensuring employees receive pre-configured equipment on Day 1 across 150+ countries. Firstbase maintains regional warehouses globally and achieves a 97%+ device retrieval rate while providing audit-ready compliance ...
Details
VenSearch Intelligence
Ideal Customer
- Firstbase explicitly targets fast-growing teams of 50 to 15,000 employees, positioning itself as suitable for both lean startups without dedicated IT staff and large global enterprises managing thousands of devices across multiple regions.
- The platform delivers the most value to companies with distributed, hybrid, or remote workforces that need to automate hardware onboarding and offboarding across multiple countries without building internal logistics infrastructure.
Key Differentiators
- Firstbase's core differentiation is its fusion of SaaS automation with a proprietary global physical operations engine — it handles not just software-layer tracking but the actual physical logistics of procuring, staging, imaging, shipping, retrieving, wiping, and remarketing hardware, which most ITAM platforms do not cover.
- The company claims a 97%+ device retrieval rate versus an industry average of 70%, reduces excess inventory by 30%, recovers an average of $175K per year in device reuse value through quarterly resale credits, and cuts IT workload by 30–40% according to G2 reviewers.
Industries Served
- Firstbase's primary customer base is concentrated in the technology sector, with notable enterprise clients including Spotify, Cloudflare, UiPath, SentinelOne, Stack Overflow, SeatGeek, and Abnormal Security.
- The platform is broadly applicable to any company with distributed or remote workforces, with particular relevance to tech, fintech, and business services firms where remote hiring is prevalent.
Service Coverage
- Firstbase operates globally, supporting IT asset procurement, deployment, tracking, and retrieval across 150+ countries, with shipping capabilities extending to 190+ countries.
- The platform maintains local warehouses in 47 countries with particularly strong full-service coverage in the US, UK, EU, and Canada — these four regions support the complete range of services including BYOD, custom imaging, repairs, returns, and ITAD credits.
Partnerships
- Firstbase integrates with 20+ HRIS, ITSM, MDM, and SSO platforms, including Workday, ADP, UKG, BambooHR, HiBob, Rippling, and Namely on the HRIS side; ServiceNow and Jira on the ITSM side; and Jamf, Kandji, Microsoft Intune, JumpCloud, and Mosyle on the MDM side.
- SSO and identity integrations include Okta and JumpCloud, and devices are pre-registered through Apple Business Manager and Windows Autopilot as part of zero-touch deployment workflows.
Company Size & Ownership
- Firstbase was founded in late 2019 by Chris Herd and Trey Bastian and raised a total of $65 million across three funding rounds — a Seed round in 2020, a $13 million Series A in April 2021, and a $50 million Series B led by Kleiner Perkins in March 2022.
- The company grew from approximately $10 million ARR in 2023 to an estimated $20.1 million ARR by late 2024, with a team of roughly 90–95 employees at the time of its acquisition.
Compliance & Certifications
- Firstbase holds an AICPA SOC 2 Type II certification, renewed annually across a full-year observation period, covering control objectives including Secure Development Management, Change Management, Human Resource Security, Data Management, Third-Party Risk Management, BCDR Management, Risk Management, Physical Security, and Technology/Security Ops Management.
- Data destruction follows NIST 800-88 standards globally, with DoD 5220.22-M compliance available in the US, using tools such as BitRaser and Securaze, and Certificates of Destruction are issued for every processed device.
Compiled from public sources by VenSearch · Last researched October 14, 2026
Offerings
13 offeringsAsset Lifecycle Management
Asset Lifecycle Management tracks every device through procurement, deployment, tracking, repairs, retrieval, and redeployment in one platform. Returned devices are wiped, graded, and either redeployed to the next hire or remarketed for quarterly resale credits, recovering an average of $175K in device reuse value per year. The service includes proactive end-of-life alerts that generate replacements automatically.
Hardware Inventory Management
Firstbase maintains pre-stocked inventory in global warehouses so equipment ships in days rather than weeks, insulating customers from supply chain issues. Every device is tracked automatically from purchase to retrieval with real-time serial number, warranty status, refresh cycle, and assignment history visible in one dashboard. Organizations using Firstbase reduce excess inventory by 30% and maintain leaner inventory levels through structured recovery and redeployment workflows.
IT Asset Disposition Services
Firstbase manages global device disposal through a single centralized workflow, coordinating certified e-waste handling and tracking compliance at the asset level across 200+ regulatory jurisdictions. Eligible retired devices such as laptops, phones, and tablets are remarketed and generate quarterly resale credits returned to customers. Certificates of Destruction are provided for every processed device, with data destruction meeting NIST 800-88 standards using tools such as BitRaser or Securaze.
IT Asset Management Suite
The IT Asset Management Suite provides real-time visibility into every device by serial number, owner, location, and lifecycle stage across a single dashboard. It tracks every asset from purchase to retrieval with automated assignment logs, transfer records, and warranty status, eliminating spreadsheets and manual updates. The suite is SOC 2 and NIST aligned with audit logs generated automatically.
IT Asset Recovery Services
When an employee exits, Firstbase automatically handles address confirmation, retrieval kit shipping, and all follow-up communications to recover devices without IT intervention, achieving a 97%+ retrieval rate. NIST-certified data wiping and full chain of custody documentation are provided for every recovered device. The service covers retrieval across tier-one countries at 97%+ and over 90% globally.
IT Procurement
Firstbase sources, configures, and ships IT equipment from regional warehouses with SLA-backed delivery across 150+ countries in 5-7 days. The service is OEM-neutral and globally compliant, supporting flexible procurement options including purchasing through Firstbase, leasing, or supplying existing devices. Firstbase also ingests legacy device fleets for tracking and management.
IT Self-Service Portal
The self-service portal allows employees to request, track, and swap devices through an interface tied to inventory, shipping, and refresh cycles. IT teams retain control over approved catalogs and role-based hardware access while ticket volume is reduced by up to 60%. The portal saves IT teams 10-15 hours per week by enabling employees to manage routine hardware requests independently.
IT Service Management
Firstbase's ITSM capability integrates with existing ITSM tools like ServiceNow and Jira to connect physical hardware operations with ticket-based workflows. Approved service desk tickets automatically trigger device provisioning, shipping, repairs, or retrieval through Firstbase. Asset records sync into CMDB systems to keep hardware asset management data accurate without manual entry.
Mobile Device Management
Firstbase integrates with MDM platforms including Jamf, Kandji, Microsoft Intune, and JumpCloud to connect the physical device lifecycle with software-layer management. The platform maintains a live chain of custody for every device across onboarding, swaps, repairs, and returns, delivering 1.8x better asset visibility and fewer ghost assets. MDM enrollment and policy application are handled as part of the zero-touch deployment process.
ServiceNow + Firstbase Integration
This integration connects ServiceNow ITSM with Firstbase to turn approved service desk tickets into automatically triggered device selection, imaging, and shipment workflows. Firstbase asset records sync into the ServiceNow CMDB so Hardware Asset Management data stays accurate without manual entry, and every action including orders, deployments, returns, and wipes is logged for SOC 2 and internal audit. The integration supports self-service equipment requests, CMDB sync, repair and replacement workflows, and offboarding device retrieval.
User Provisioning Software
This software monitors employee changes in HRIS or IdP systems and automatically triggers device deployment, recovery, or replacement without manual tickets or handoffs. Devices are MDM-provisioned and policy-ready, with SSO enrollment on first login. The system automates the full joiner-mover-leaver workflow so IT teams do not need to manually intervene during onboarding or exits.
Virtual IT Closet
The Virtual IT Closet centralizes employee hardware requests through approved catalogs with role-based access controls, enabling 100% self-service ordering while keeping finance in control of pricing, vendors, and asset records. IT teams set catalog items and approval rules so employees can order equipment without involving IT or HR in each transaction. The system provides direct IT billing and approval controls to manage ad-hoc equipment spend.
Zero-Touch Deployment
Firstbase ships devices from regional warehouses pre-configured, MDM-enrolled, and delivered to employees before their first login, triggered automatically by HRIS integrations the moment a hire is confirmed. This eliminates customs headaches, manual staging, and IT coordination for Day-1 readiness. Devices arrive pre-registered through Apple Business Manager or Windows Autopilot so policies apply automatically on first boot.
Considering Firstbase?
Our team will work with you to determine if Firstbase is the right fit for your organization. From research and assessment through procurement negotiation and ongoing vendor management — we handle the entire process at no cost to you.