Zerto
About
Zerto, an HPE company (acquired 2021), specializes in continuous data replication with near-zero RPO. Unlike snapshot-based backup (Veeam, Rubrik), Zerto uses journal-based continuous protection replicating every write in real time. Government solutions available through HPE's federal division. The platform underneath Assured Data Protection's Zerto DR offering. Best for organizations that cannot tolerate any data loss — healthcare EHR systems, financial trading platforms, critical infrastructur...
Details
VenSearch Intelligence
Ideal Customer
- Zerto is best suited for mid-market and enterprise organizations running business-critical, virtualized workloads where near-zero RPO and sub-hour RTO are non-negotiable requirements.
- The majority of Zerto's business-continuity customers fall in the 1,000–4,999 employee range, though the platform is also widely used by large enterprises with 10,000+ employees such as University of Maryland Medical System, Capgemini, and Pennsylvania State University.
Key Differentiators
- Zerto's core differentiator is its journal-based continuous data protection (CDP) engine, which performs near-synchronous, hypervisor-level replication without snapshots, achieving RPOs measured in seconds rather than hours — a fundamental architectural distinction from snapshot-based competitors like Veeam and Rubrik.
- This CDP foundation enables a broad set of converged use cases — disaster recovery, ransomware recovery, workload migration, and cloud mobility — in a single software-only platform with no agents required for VMware or Hyper-V environments.
Industries Served
- Zerto has a strategic focus on financial services, healthcare, insurance, government, retail, and legal sectors, and also serves heavily in the managed service provider (MSP) space.
- The company doubled its global healthcare customer base and experienced a 100% increase in public sector project implementation size in 2020 alone, with notable customers including Boston Medical Center, Guy's and St Thomas' NHS Foundation Trust, Merseyside Police, and multiple U.S. county and municipal governments.
Service Coverage
- Zerto operates globally across more than 70 countries, with a presence spanning North America, EMEA, and Asia-Pacific.
- The company is co-headquartered in Herzliya, Israel, and Boston, Massachusetts, with additional offices in the United Kingdom, Australia, Japan, India, and dedicated staff in Canada, Mexico, Brazil, the Nordics, and Benelux.
Partnerships
- Zerto sells 100% through the channel — a commitment it has maintained since 2012 — via its Zerto Alliance Partner (ZAP) Program, which encompasses approximately 1,500 resellers, cloud service providers, and system integrators, including named partners such as AHEAD, Cumberland Group, Sirius, and Softcat.
- On the technology side, Zerto has deep integrations with VMware (vSphere, vCloud Director, Azure VMware Solution), Microsoft Azure, AWS, Google Cloud, IBM Cloud, and Oracle Cloud, as well as Microsoft Hyper-V. The platform is available through the AWS Marketplace (sold by CDW), and Carahsoft serves as a key distribution partner for U.S. federal and state/local government procurement.
Company Size & Ownership
- Zerto was founded in 2009 by CEO Ziv Kedem and CTO Oded Kedem and had approximately 500 employees at the time of its acquisition in 2021; current employee estimates range from 334 to 590 depending on the source, reflecting post-acquisition integration into HPE.
- Prior to acquisition, Zerto raised a total of approximately $163–$183 million across multiple venture rounds from investors including Greylock Partners, CRV, and IVP, plus a $53 million debt facility.
Compliance & Certifications
- Zerto holds an ISO 27001 certification, with HPE publishing its Certificate of Compliance to ISO-27001.
- Zerto's Cyber Resilience Vault product is specifically documented to help organizations achieve HIPAA compliance by safeguarding ePHI through immutable storage, rapid recovery, and comprehensive monitoring.
Compiled from public sources by VenSearch · Last researched October 14, 2026
Offerings
3 offeringsZerto Continuous Data Protection
Journal-based continuous replication that captures every write operation and enables recovery to any point in time — RPOs measured in seconds rather than hours. Fundamentally different from snapshot-based backup (Veeam, Rubrik) where you recover to the last snapshot, potentially losing hours of data. The platform underneath Assured Data Protection's Zerto DR offering.
Zerto Cyber Resilience Vault
Air-gapped recovery vault that combines Zerto's continuous replication with an isolated, immutable recovery environment. Detects ransomware within the replication stream and provides clean recovery in an isolated sandbox before failing back to production. The nuclear option for organizations that cannot tolerate any data loss.
Zerto Disaster Recovery
Automated DR orchestration with one-click failover and failback. Supports VMware-to-VMware, VMware-to-cloud, and cross-hypervisor (VMware to Hyper-V) recovery scenarios. Sub-minute RPO and sub-hour RTO for mission-critical workloads where downtime means revenue loss or patient safety risk.
Considering Zerto?
Our team will work with you to determine if Zerto is the right fit for your organization. From research and assessment through procurement negotiation and ongoing vendor management — we handle the entire process at no cost to you.